Here’s another great video from Neil Patel, you should find useful if you are planning to start a business online.
If you are planning to start a business online it is important to find the right niche for you
Many people find it difficult to pick a niche for their online business so I think this video I have discovered may help you.
Watch this video and learns some great tips from Neil Patel with Adam LoDoce .
Let me know what you think or share if you find this useful.
Reading the video title below you would think you should not.
Why You Shouldn’t Run Facebook Ads
However Steve Dotto explains why You should not run Facebook Ads yourself unless you really know what you are doing.
Watch the video and learn how Facebook Ads could increase your leads and why you should use an expert rather than try to do it yourself.
Facebook now has over 2 billion members and there are great opportunities to reach your target market and get a good return on your investment. Particularly useful for local marketing.
I like the way this is explained on the video. Good advice is offered.
If you need help with this why not contact Webecom Marketing
The internet is forever changing and new ideas are always appearing. I love doing research and learning new things and when I find something that I think will not only help me but help others as well, I like to pass the tips on.
Today, I learned some new tips from Steve Dotto about Snagit, a screen capture tool developed by Techsmith the creators of Camtasia.
Watch the video below to learn more.
I have found this tool very good for screen capture and images but hadn’t thought much about recording actual videos which is explained clearly in the video.
Please leave a comment and let me what you think.
One of the most important ways to sustain profits in your niche-related business is to create new products and services that your targeted audience will be eager to buy. You can accomplish this in a number of ways.
The most obvious is the new product launch. If you know your niche well, chances are you should have a pretty good idea of what they really need and how much they are willing to pay for it.
In other words, you will only create products that you are certain will sell.
If you are not sure, take the time to survey the people on your email list. or poll them at Facebook to ask which options they would find most useful.
Let them pick from a range of choices. The answers may surprise you.
They will certain stop you from wasting a lot of time and effort and perhaps money creating product A when they are really eager to get their hands on product E.
In terms of launching the product, have a soft launch and a hard launch.
The soft launch should be to those in your inner circle. They can get a first look at it for a substantial discount.
Ask upfront for testimonials and give them an easy way to contact you to deliver them, send in reviews, and ask questions.
Let your Joint Venture partners know that the new product has arrived. Let them have first look as well.
Ask them for feedback so your product will be attractive to their audience as well.
Once you are sure your product is as good as it can be at the correct price point for your niche audience, then you can widen your audience through your hard launch.
Offer a free webinar, guest blog, have your JV partners interview you and promote the product, and more.
Webinars can prove very useful for product creation. Record each session and offer it as paid product or promotional item. Have a transcript made to sell as is.
Turn it into a free ecourse, special report, or an e-book of insider secrets. If you interact with the audience by allowing them to ask questions, take note of their queries and see if any of them are worth creating a product for.
If you have a lot of content at your site or blog, consider putting e-books together by topics.
How to titles are extremely attractive to most audiences. Consider different levels of learners in your niche, such as beginners, intermediates, and advanced students.
You can present information in a sequential way, or go into more depth for those beyond beginner level.
Look at what your competitors are selling, and at what price points.
In this case you have 2 choices. Charge less and give the same type of information, or charge more due to your expertise and the excellent bundle you will be offering.
Bundling works for all paid products. Again, you have 2 choices.
You can sell one main product and bundle a range of very attractive bonuses together, such as worksheets, hand-outs, templates, infographics and more.
Or you can group 2 of your most popular products and services together to create an all new offer that your niche market will be eager to buy.
Add some fabulous bonuses on top of that and see how much profit you can make from your niche-related products and services.
You can learn a simple formula for automated sales and success. Just attend this Free Online Workshop with renowned success coach John Thornhill.
Learn more now HERE
Yesterday I attended the last Glasgow Gathering at the Millenium Hotel for this year. All credit to Paul Chilvers- Grierson for organising these events and adopting a very simple formula to allow fellow marketers to meet up share stories, exchange ideas an have some good food and a couple of beers and some fun as well.
My train journey from Stonehaven to Glasgow was very productive as I was able to come up with lots of ideas for creating information products. The best ideas seem to come when you are away from your normal working environment.
I think the fact I was about to meet John Thornhill, the coach for the Partnership to Success Programme, provided some inspiration to come up with some ideas. John is an expert in Product Creation and has helped hundreds of people to successfully create and promote their own products.
I have always looked up to John and when you see a photo of us together, it’s obvious I’ll be looking up to him every time I meet him.
Looking forward to sharing my ideas with him next week.
If you want to learn about Product Creation I highly recommend John Thornhill’s Free Online Workshop, Please check it out by simply clicking here
Tip 1 – What’s your social media goal? If you don’t know where you want to go, it’s pretty hard to get there.
Tip 2 -Promote your most popular posts – and that goes for blog posts as well as social media posts.
Tip 3 – If you hate tracking, at least track with Facebook Insights. It’ll show you a lot about your Page progress.
Tip 4 – How do you get the conversation going on social media? Try humour and controversy. They’re very powerful.
Tip 5 -Social media is a powerful thing, but never mistake fooling around with being
productive. Stay focused!
Tip 6 – Click FB Insights’ “Posts; When Your Fans are Online” to see your audience’s peak posting times. (Post during these times!).
Tip 7– Look for questions repeated over and over on your chosen social networks. Provide the definitive answer.
Keep checking georgemcgillivray.com for more tips to help your business
It is a fact that all of us experience personal or business and problems from time to time and sometimes feel there is no way out until you hear or read about some other peoples problems.
I was inspired to read about Tiger Woods comeback. One of the world’s greatest golfers several years ago until he experience personal and health problems.
He has been trying to make a comeback without much success until last weekend when he was the winner of the 2018 PGA Tour,
Just been watching a video and reading reading his story and I am sharing below.
From public scandals to historic comebacks, professional golfer Tiger Woods has continued to make headlines over the years.
His story illustrates how you should never give up.
Please give us a like if you too are inspired by Tiger Wood’s comeback.
I am a great believer that you are never to late to learn. I think it was Tony Robbins who came up with the CANI principle which I try to follow.
That is Constant And Neverending Improvement
To continually improve you have to keep learning and you are never too old to learn
I love reading stories of people who achieve success quite late in life so will share some of them in this blog.
One of my favourite stories about people achieving “success after 50” is one about George Burns (1896-1996). Although Burns, along with his wife and partner Gracie Allen, had enjoyed success in Vaudeville and in the early days of television, he hadn’t done a movie in 35 years and was considered a washed-up actor.
But at the age of 79 he got the opportunity to play the lead role in Neil Simon’s “The Sunshine Boys” with Walter Matthau after Jack Benny (one of his best friends who initially was to play the role) died unexpectedly.
The producers were very worried that Burn’s age might cause him to forget his lines. So about a week before filming was to begin, all of the cast members were asked to come in for a screenplay reading.
When Burns arrived without the manuscript, the director and producers feared his memory was worse than they had imagined. But to their amazement, George had memorised not only his lines but those of the other cast members.
His performance was so brilliant that he won an Oscar as Best Supporting Actor, thereby becoming the oldest winner in the history of the Academy Awards. He went on to do ten more movies until he was almost 100, and endeared himself to a new generation of movie-goers.
Principle: After experiencing early success, people may enter a period of stunted growth or failure.
George Burns’ success after 50 achievements can be summed up in one of his quotes: “The happiest people I know are the ones who are still working. The saddest are the ones who are retired.”
Action: You’re on the verge of an exciting new beginning when you ignore your failures or lack of progress. It’s never too late to rejuvenate an old career into a new one!
Please share if you can relate to this.
You can watch edited highlights of the classic Michael Parkinson interview with Matthau and Burns, as re-broadcast on Parkinson: The Interviews 1997 (BBC)
One man who is helping me a lot at the moment is John Thornhill who has helped hundreds of people on the road to success particularly with Product Creation .
George McGillivray here.
Today I want to talk about the Glasgow Gathering.
No it’s not a gathering of Scottish clans.
It’s a small gathering of Internet marketers who meet up by invitation in a hotel in Glasgow and spend a few hours in a room just sharing ideas and different experiences, enjoying a first class meal and a few drinks together.
I first heard of this from John Thornhill, one of my mentors in the Partnership to Success Programme, when I asked him if there were ever any Internet Marketing events held in Scotland.
I attended my first gathering earlier this year along with 4 others.
A very small group, but interesting people and I enjoyed it enough to attend the next one at the end of July 2018
A really interesting group freely sharing ideas and having fun. Dennis Champion passed on a few tips on Video Marketing and how his 11 year grand daughter could make videos.
This made me think as I had an 11 year old grandson and a 15 year old.
Recently we were looking after the two boys over a weekend and my daughter took them to St Cyrus Beach on a Saturday night.
The next morning I said to my 11 yr old grandson. Tell me about your trip to St Cyrus and I’ll show you how to make a video using some of the photos my daughter had taken.
He was intrigued. You can see his first attempt in the video above. This was done in around 20 minutes.
He was chuffed with what he done and maybe soon he could be helping me with creating videos.
I am looking forward to meeting Randy Smith and John Thornhill, who have been helping me a lot with ideas for blogging and product creation.
John Thornhill is a real specialist in Product Creation and it’s always nice to meet people you admire in person.
I can’t wait to see who else I will meet at the next Glasgow Gathering on Friday 28th September 2018.
If anyone is interested in learning how to create videos themselves for marketing, please get in touch
If you want to learn about Product Creation you can attend John Thornhill’s Free Online Workshop by simply clicking here